Mak'em Smile is a new initiative created by Sunderland BID which will see staff from various service industries recruited and trained as ambassadors to ensure visitors get a friendly reception.

Winter 2018 edition out now. Read it here.

Sunderland BID will deliver a range of projects to meet the aims and objectives set out in the business plan that will make a real difference to the city centre.

Latest BID Bulletin

Business Improvement District

Business Improvement District

THOUSANDS of students from Sunderland College have helped give the city centre a facelift, after taking part in a three-day clean...
Y O U R   S U N D E R L A N D   S A V I N G   S C H E M E Sunderland BID has developed a new business cost reduction scheme to...
Mak'em Smile is a new initiative created by Sunderland BID which will see staff from various service industries recruited and...